Reports·Aug 21, 2026
Spend sits beside the app that earned it
Reports line up installs and CPI with the store app, so Google and Meta can be read on one row.
Ad accounts are organized around billing. Growth teams are organized around apps. The report view follows the app.
Daily spend, installs, and CPI from synced Google and Meta campaigns land on the same app. Apple Search Ads sits beside them when that account is connected.
You should not have to export three dashboards to see which title is getting more expensive to install.